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Can You Make Money Investing in The NSE? 
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Can You Make Money Investing in The NSE? 

Investing in the Nairobi Securities Exchange (NSE) opens up opportunities for individuals looking to grow their wealth through financial markets. The NSE is the principal securities exchange in Kenya and serves as a platform for buying and selling various financial instruments, including stocks, bonds, and derivatives.

At its core, the NSE functions as a marketplace where investors can trade securities issued by publicly listed companies. This exchange facilitates transactions between buyers and sellers, providing liquidity and transparency to the market. You can participate in the NSE through various channels, including stockbrokers, investment funds, and online trading platforms.

When done right, investing in the stock market can be a fundamental strategy for building long-term wealth. However, many individuals hesitate due to its perceived risks and unpredictability. The inherent volatility of stock markets often deters beginners from taking the plunge and often has them questioning whether they can make money investing in the NSE. 

Read Also: How to Start Investing in the Kenyan Stock Market: A Beginner's Guide 

Why Invest in the NSE

There are several compelling reasons to consider investing in the NSE:

Potential for Growth: The NSE provides access to a diverse range of companies spanning various sectors, from telecommunications to banking to manufacturing. When you invest in these companies, you can benefit from their growth and expansion over time. As Kenya's economy continues to develop, so do the opportunities for profitable investments within the NSE.

Portfolio Diversification: Diversifying one's investment portfolio is a crucial strategy for mitigating risk. The NSE offers a wide selection of securities, allowing investors to spread their capital across different asset classes and industries. This diversification helps reduce the impact of market fluctuations on the overall portfolio, potentially enhancing long-term returns.

Dividend Income: Many companies listed on the NSE may distribute a portion of their profits to shareholders in the form of dividends. Investing in dividend-paying stocks can provide a steady income stream, making them particularly appealing for income-oriented investors seeking to supplement their earnings.

Capital Appreciation: In addition to dividend income, investors can also profit from capital appreciation as the value of their investments appreciates over time. 

Access to Professional Management: For those who prefer a hands-off approach to investing, the NSE offers access to professionally managed investment funds, such as mutual funds and exchange-traded funds (ETFs). These funds are managed by experienced professionals who make investment decisions on behalf of investors, providing diversification and expertise without requiring active involvement.

Read Also: The 5 Pitfalls of Forex Trading in Kenya 

How to Make Money Investing in Shares

Investing in securities listed on the Nairobi Securities Exchange (NSE) offers numerous avenues for individuals to grow their wealth and achieve their financial objectives. It provides a range of investment options tailored to investors' preferences and risk profiles. 

This section will explore how to invest in various securities and products at the NSE to build a robust investment portfolio. 

Types of Securities Listed in the NSE:

Equities (Stocks): Equities represent ownership stakes in publicly traded companies. When you buy shares of a company's stock, you become a partial owner of that company and share in its profits and losses. The NSE lists shares of various Kenyan companies across different sectors, allowing investors to diversify their portfolios.

Bonds: Bonds are debt securities issued by the government or corporations to raise capital. When you purchase a bond, you lend money to the issuer in exchange for periodic interest payments and the return of the principal amount at maturity. The NSE lists a variety of bonds offered by the government and corporates.

Exchange-Traded Funds (ETFs): ETFs are investment funds that trade on stock exchanges, similar to individual stocks. These funds hold a diversified portfolio of assets, such as stocks, bonds, or commodities, and aim to track the performance of a specific index or sector. Investing in ETFs listed on the NSE allows investors to gain exposure to a broad market or specific segment with lower costs.

Real Estate Investment Trusts (REITs): REITs are investment vehicles that own and manage income-generating real estate properties, such as commercial buildings, apartments, or shopping malls. Investors can access the real estate market without directly owning physical properties by investing in REITs listed on the NSE. REITs typically distribute a significant portion of their rental income to shareholders through dividends.

How to Invest in Different Securities and Products at NSE:

Direct Investment: To invest directly in shares listed on the NSE, you must open a brokerage account with a licensed stockbroker and a Central Depository System (CDS) account. Once you have these accounts, you can place buy or sell orders for specific stocks through your broker's trading platform. The CDS account will be used to hold shares you have purchased. Direct investment in stocks allows you to handpick individual companies based on your research and analysis.

Bond Trading: Investing in bonds listed on the NSE can also be done through a brokerage account, and direct bond investing also requires opening a CDS account. Like stocks, you can place buy or sell bond orders through your broker or directly from the issuer if it's the CBK. It's essential to consider factors such as the bond's credit rating, maturity date, and yield before making investment decisions.

ETF Investing: Investing in ETFs listed on the NSE follows a similar process to trading stocks. Investors can buy and sell shares of ETFs through their brokerage accounts, allowing them to gain exposure to various asset classes or market sectors. ETFs offer diversification benefits and can be an efficient way to invest in specific themes or strategies.

REIT Investment: Investing in REITs listed on the NSE typically involves purchasing shares of publicly traded REITs through a brokerage account. Like stocks, investors can trade REIT shares on the exchange, with dividends paid out regularly based on the rental income generated by the underlying real estate properties. 

Derivatives Trading: Derivatives are financial instruments whose value is derived from an underlying asset, index, or reference rate. The NSE offers various derivative products, including futures and options contracts, which allow investors to speculate on the price movements of underlying assets without owning them directly. 

Derivatives can be used for hedging purposes to manage risk or for speculative trading to generate profits. Trading derivatives requires a good understanding of market dynamics and risk management strategies due to their leveraged nature and potential for significant gains or losses.

Indirect Investing: Indirect investing involves gaining exposure to the NSE or specific securities listed on the exchange through investment vehicles such as mutual funds, unit trusts, or pension funds. These investment funds pool money from multiple investors and invest in a diversified portfolio of stocks, bonds, or other assets based on their investment objectives. 

Indirect investing can provide professional management, diversification, and access to markets that may be challenging to navigate independently. You can choose funds that align with your risk tolerance, investment horizon, and financial goals.

Read Also: Should You Start a Business This Year?

Ways You Make Money When You Invest in the NSE

Investing in the NSE offers many opportunities, but success in the market requires a well-defined investment strategy. Whether you're a long-term investor or prefer more active trading, having a clear plan is essential for maximizing returns and minimizing risks. Here are various strategies and approaches to making money in the NSE:  

Buy and Hold Strategy

With this method, you purchase shares of quality companies with strong fundamentals and hold onto them for an extended period, typically years or even decades. Given the long-term growth potential of these companies, you aim to benefit from capital appreciation as the stock prices rise over time and increase your net worth. 

This strategy requires patience and discipline, as successful implementation hinges on selecting fundamentally sound companies and staying committed to the investment through market fluctuations.

Day Trading

Day trading involves buying and selling securities within the same day to capitalize on short-term price movements. Traders use this strategy to profit from intraday volatility by executing multiple daily trades. 

Day trading requires a keen understanding of technical analysis, market trends, and risk management techniques. While day trading can yield significant profits, it also carries higher risks due to the rapid pace of trading and the potential for substantial losses if trades are not executed carefully.

Dividend Payouts:

Some companies listed on the NSE distribute a portion of their profits to shareholders in the form of dividends. Investors can earn regular income through dividend payouts, which are typically paid annually. Dividend-paying stocks are popular among income-oriented investors seeking stable returns. 

Dividend Reinvestment:

Dividend reinvestment involves using dividends received from investments to purchase additional shares of the same security. By doing this, you can take advantage of compounding returns, allowing their investment to grow exponentially over time. This strategy is particularly effective for long-term investors looking to maximize the growth potential of their investment portfolios.

Capital Gains:

Capital gains refer to the profit realized from selling an investment at a higher price than its purchase price. In the context of the stock market, you can make money through capital gains by buying shares at a lower price and selling them at a higher price. 

Successful timing of market trends and stock selection are critical factors in generating capital gains. Unlike in the buy-and-hold strategy, capital gains investors buy, hold, and sell when the security price has reached their target trading price. 

Read Also: Advantages of Investing in Treasury Bonds

What is The Risk of Investing in the NSE 

Investing in the NSE comes with certain risks and downsides that investors should be aware of. 

The main one is market risk, also known as systematic risk, which refers to the possibility of investment losses due to broad market factors such as economic downturns, political instability, or inflationary risk. These risks can affect a company's sales and profitability, leading to a decline in its stock price. 

There is also company-specific risk, also known as unsystematic risk, which arises from factors specific to individual companies, such as poor management, competitive pressures, or regulatory issues. If a significant portion of your portfolio is concentrated in a single stock or sector, adverse events affecting those specific companies can disproportionately impact your portfolio's value.

When investing in the stock market, it is also vital to remember that the market is volatile and unpredictable, with fluctuations in investment returns that may cause emotional stress. Investing may require patience, especially for long-term investors. Conducting thorough research and due diligence before making investment decisions is essential.

Read Also: 5 Investing Risk Factors and How to Avoid Them


Investing in the NSE can be a roller coaster. Before you deep your feet, ensure you have done enough research. Start by building an investment strategy for how you want to make money. Your strategy should reflect your risk tolerance, time horizon, and investing goals. It will also help you set realistic expectations and avoid impulsive decisions. 

To mitigate risks associated with the stock market, diversify their portfolios across different asset classes and investment strategies. Additionally, maintaining a long-term perspective and avoiding knee-jerk reactions to short-term market fluctuations can help mitigate the impact of volatility on investment performance. Finally, you should regularly review and rebalance their portfolios to ensure alignment with your financial goals. 

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Farah Nurow is an experienced Content Writer who enjoys writing creative and educative articles meant to provoke readers' thoughts. He loves sunny weather and thick books. You can connect with him on LinkedIn.

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